Asian Culture in Positive Politeness: BTS Kim Namjoon on Zach Sang Show YouTube Channel
DOI:
https://doi.org/10.31294/wanastra.v17i1.11894Keywords:
Asian Culture, BTS Kim Namjoon, Positive Politeness, PragmaticAbstract
This study suggests using positive politeness strategies, as seen through the speech of BTS Kim Namjoon. It also seeks to identify Asian cultural habits in communication-based on Namjoon's Asian background. This research also uses a descriptive qualitative approach based on the transcript of the YouTube video. Based on this research, it can be seen that Brown and Levinson's (1987) theory is used as the leading theory of the analysis. The supporting theory of this research comes from Samovar et al. (2013), who suggest the habits of Asians when communicating. This research shows that BTS Kim Namjoon often uses positive politeness in the strategies of "exaggeration" and "include both S and H in the activity." This research consists of suppositive politeness strategies used by BTS’ Kim Namjoon to uphold the social relationship and maintain the social interactions between the individuals.
References
REFERENCES
Cropley, A. (2022). Qualitative Research Methods: A Practice-Oriented Introduction Introduction to. www.edituraintaglio.com
Dewi, W. A. R. N., & Ayomi, P. N. (2023). POSITIVE POLITENESS STRATEGIES USED BY THE MAIN CHARACTER IN THE ANIMATION MOVIE “ENCANTO.” KULTURISTIK: Jurnal Bahasa Dan Budaya, 7(2), 61–67. https://doi.org/10.22225/kulturistik.7.2.5808
Effendi, P., P. (2021). Crazy Polite Asians: Politeness Strategy And Cultural Relativism In Asian-Western Environment. LANGUAGE HORIZON: Journal of Language Studies, 9(1).
Goffman, E. (1956). THE PRESENTATION OF SELF EVERYDAY LIFE, Edinbrugh: University of Edinbrugh
House, J., & Kadar. D.Z. (2021). Cross-Cultural Pragmatics., United Kingdom: University Printing House Cambridge
Li, M., Hickman, L., Tay, L., Ungar, L., & Guntuku, S. C. (2020). Studying Politeness across Cultures using English Twitter and Mandarin Weibo. Proceedings of the ACM on Human-Computer Interaction, 4(CSCW2). https://doi.org/10.1145/3415190
Miles, M., B., Huberman, A., M., Saldaña, J. (2014) - Qualitative Data Analysis_ A Methods Sourcebook, United States America: SAGE Publications (2 (1).
Penelope, B., & Levinson, S.C. (1987). Politeness Some universals in language usage Studies in Interactional Sociolinguistics 4., Cambridge: Cambridge University Press
Permadi, W. A. (2018). POSITIVE POLITENESS STRATEGIES IN MIDNIGHT IN PARIS MOVIE BY WOODY ALLEN. Journal of Language and Literature, 6(1), 38–52. https://doi.org/10.35760/jll.2018.v6i1.2482
Permadi, W. D., Mulyati, T., & Hasibin, N. (2022). LUNAR (Language and Art) A DESCRIPTIVE STUDY ON POLITENESS STRATEGIES IN “ALADDIN” MOVIE.
Podesva, R. J., & Sharma, D., (2013) Research Methods in Linguistics, Cambridge, United Kingdom: University Printing House
Samovar, L. A., Porter, R. E., Mcdaniel, E. R., & Roy, C. S. (2013). Communication Between CULTURES. www.cengage.com/highered, United States America: Wadsworth
Santoso, D., & Indriani, N. (2021). The positive politeness strategies used on whatsapp conversation between student and teacher in English learning at al-luthfah Islamic school. International Journal of Education and Learning, 3(2), 145–155. https://doi.org/10.31763/ijele.v3i2.314
Susana, A., Arifin, M. B., & Setyowati, R. (2022). THE STRATEGIES OF NEGATIVE AND POSITIVE POLITENESS USED BY BRAD’S UTTERANCES IN FRONT OF THE CLASS MOVIE (Vol. 6).
Yule, G. (1996). Pragmatics by George Yule, Oxford: Oxford University Press
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Fatikha Putri Jenetha, Dadan Firdaus, Ruminda Ruminda

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
All articles published in Wanastra: Jurnal Bahasa dan Sastra are licensed under the Creative Commons Attribution 4.0 International License (CC BY 4.0).
Under this license, authors retain copyright of their work and grant others the right to:
-
Share — copy and redistribute the material in any medium or format
-
Adapt — remix, transform, and build upon the material for any purpose, even commercially
Terms of Use:
Users are free to use the material under the following conditions:
-
Attribution — Proper credit must be given to the original author(s) and the source, a link to the license must be provided, and any changes made must be indicated.
-
No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.
The full license details can be accessed at: https://creativecommons.org/licenses/by/4.0/
By submitting to Wanastra: Jurnal Bahasa dan Sastra, authors agree to these licensing terms.




