Pengaruh Komunikasi Suggestive Selling terhadap Keputusan Pembelian Pelanggan QSR: Studi pada Burger King Palembang. J-IKA, [S. l.], v. 13, n. 1, p. 78–86, 2026. DOI: 10.31294/jika.v13i1.12645. Disponível em: https://jurnal.bsi.ac.id/index.php/jika/article/view/12645. Acesso em: 23 may. 2026.